VI logo white

Volume to Value: Innovative Campus Engagement Amid Application Surges

Access the Recording

In the 2023-2024 academic year, 69% of University Recruiting teams reported an increase in intern applications, however hiring volume remained unchanged or even decreased for the majority of UR teams. This trend has continued into 2024-2025, and with fall recruiting season approaching, UR teams are now asking – “Should we even go to campus this fall if we’re already inundated with applications?”

The answer lies, in part, in recognizing that applicant volume does not necessarily align with quality of hire or talent type recruitment goals. On-campus engagement can be a crucial way to prioritize quality of hire over volume, reinforce employer brand with students, and build stronger future pipelines. And, this year, some University Recruiting leaders are adopting a more holistic strategy to do just that.

At our webinar, top UR leaders from Grainger, Johnson & Johnson, and New York Life joined us to discuss their innovative approaches to Fall 2024 strategy. They covered:

  • VI_Primary_onLight copy@2x-1 The impact of high application volume on overall strategy & internal team processes
    VI_Primary_onLight copy@2x-1 How to increase ROI of on-campus engagement
    VI_Primary_onLight copy@2x-1 Creative on-campus and virtual engagement strategies

Plus, we shared the latest data on market-wide approaches to handling high applicant volumes and student sentiment towards various recruiting methods!

Meet our Panelists
Volume to Value Webinar Speaker - Sanjeeta Bedi (1)

Sanjeeta Bedi

Sr. Manager, University Relations

Grainger logo
Volume to Value Webinar Speaker - Seldric Blocker (1)

Seldric Blocker

Corporate Vice President, Head of Programmatic Recruitment

NYL_logo
Volume to Value Webinar Speaker - Jamil Price (1)

Jamil Price

Sr. Manager, Talent Acquisition, Early in Career, North America

J&J logo
From Volume to Value Key Takeaways (1)
Webinar Speaker - Angie (1)
Logo - Veris Insights Primary on Dark

Veris Insights is a recruiting intelligence and analytics firm dedicated to helping University Recruiting and Talent Acquisition leaders attract, engage, and recruit top talent.

We combine extensive candidate and employer data with rigorous analytics to create research studies, briefs, tools, dashboards, platforms, and services to advise 200+ Fortune 1000 companies on their hardest recruiting issues – diversity and inclusion, recruiting events, candidate preferences, competitor practices…etc.

We are a values-driven company, and member value is paramount. But, equally as important as serving our members is building a remarkable company ourselves. We seek to practice what we study and dedicate ourselves to creating a welcoming home for exceptionally talented people.